Now more than ever, data shows that consumers are experimenting with what it means to be “sober curious.” The result has been a spike in sales of nonalcoholic beverages and a declining interest in alcoholic drinks.
Here are a few stand-out stats:
- Total dollar sales of nonalcoholic beverages grew by 20.6% between August 2021 and August 2022. Nonalcoholic beer accounted for 85.3% of those sales.
- 36% of US consumers reported to have “lost interest in drinking alcohol in general” while 13% reported to be “interested in alternative nonalcoholic beverages.”
- Sales of nonalcoholic beer, wine, and spirits rose from 0.22% of total alcohol sales in the US in 2018 to 0.47% in 2022.
- Global Market Share predicts that the nonalcoholic drinks market will grow to $30 billion by 2025.
Wanna know where you can enjoy a mocktail in Raleigh? These are some local spots we love + what to drink there:
- Bittersweet | 16 E. Martin St., Raleigh | Try the Sun Is Shining mocktail made with pineapple, orange, lime, and cream of coconut.
- Co | 101 Park at N. Hills St., Raleigh | Explore the Moscow Filly that combines ginger beer, lime, fresh ginger, and blood orange bitters.
- Killjoy | 116 N. West St., Raleigh | The Flirt features cherry, lime, simple syrup, and soda.
- The Merchant | 126 S. Salisbury St., Raleigh | Try the Off The Wageon mocktail that combines cranberry, lime, fresh orange juice, honey, and agave.
- Sitti | 137 S. Wilmington St., Raleigh | Enjoy a pomegranate spritzer featuring pomegranate molasses, honey, lime, ginger ale, and soda water.